Blue Magic Debuts New Products and a New Look at the AAPEX show - To celebrate its 50th anniversary, Blue Magic® demonstrated over 20 new products at the AAPEX Show held Nov. 4 - 6 in Las Vegas, Nevada. Customers crowded around their booth to see a pristine 1959 Ford Galaxie - built the same year the company was launched - like bees around honey. "There was great interest from retailers on our new line of upholstery and glass cleaners" said Jeff Schnell, marketing director for Blue Magic. The company also showcased a new look for their product packaging which should help consumers quickly recognize the Blue Magic brand on store shelves.